Jolene Doyle works at Yardsman, the producers of Yardsman Original Double Stout, Yardsman Belfast Pale Ale, Yardsman India Ale and Yardsman Lager as the Sales and Marketing Executive.

Tell us something your family don’t know about you?

That’s a hard one because my family are like private investigators so even when I don’t tell them things they seem to find out. I think my friends happily tell on me just to see the look on my face. However, I would say they don’t know that I actually can work the washing machine.

What would you do if you had the keys to the city for the day?

If I had the resources I would throw the best craft beer festival that Belfast has ever seen!

What’s the most interesting discovery you’ve made in Belfast?

I went to America and developed a strong interest in all their craft beers and the stories behind them. After one year there I came back to Belfast to finish my degree and I discovered Yardsman. I was blown away so needless to say, I was pretty excited to start working with them.

Which building would you most like to be locked in overnight?

If you locked me in the Yardsman brewery overnight, I’d be completely ok with that. My boss may not be so happy about his stock levels dropping though.

Who is your celebrity crush?

I’m a little bit in love with Taylor Lautner!

Describe your perfect day in the city? 

Just a day with the girls having a nice lunch and a few drinks.

What movie most closely resembles your life story and why? 

Oh I’m not sure. I guess just any movie with a girl trying to make a career for herself with the help of friends and family (trying not to sound soppy here)

Sum up Belfast in three words…

Progressive, Fun and Friendly

How do we reach you?  (Facebook, Twitter, YouTube, etc)

You can get in touch with me on Twitter – @YardsmanLager

Hercules Brewing Company was the first craft brewery to open in Belfast in over 100 years and builds on a tradition of brewing in Belfast, which dates back to 1855. Situated at the heart of Belfast’s Harbour, the brewery makes Yardsman Ale, Lager and Stout and employs seven full time staff. Yardsman is now pouring at select premier bars and restaurants across Northern Ireland including Deanes, The Hudson Bar, Oh Yeah Centre, The Black Box and Bittles Bar.  

Keep up to date with Yardsman news and to join in the conversation with Yardsman on Twitter @YardsmanLager and on Facebook –

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