Hayu – a subscription video-on-demand reality service – will launch in the UK in March.

The upshot is there will be over 3000 episodes of your favourite reality shows streamed from one place, with the majority of US shows like Keeping Up With The Kardashians and The Millionaire Matchmaker being made available on the same day as they’re aired in America.

Here’s all you need to know about hayu…

It super-serves reality fans

Hayu delivers top NBCUniversal reality content in one place for the first time ever.

It’s big

There will be over 3,000 episodes of your favourite reality shows – including Keeping Up with the Kardashians, Made in Chelsea, The Real Housewives, Top Chef, RuPaul’s Drag Race and The Millionaire Matchmaker – streamed from one place.


It’s fast

The majority of US shows will debut on the service on the same day as their US launch, including Keeping Up with the Kardashians.

It lets you catch up

Complete box sets allow reality fans to binge on series from the beginning.


It’s shareable

Specially made short-form content snippets – selected from original episodes can be shared directly via fans’ social media accounts.

It’s next-generation

The curated service is fully integrated with news feeds and social media. It’s available in the UK on a full array of devices including mobile, tablet, laptop and connected TV.


It costs less than a lipstick

The subscription is £3.99 a month. No contract

It’s available on multiple devices

Fans can access the service on mobile, tablet, laptop and connected TV.



It’s easy to sample

Launching with a free 30-day trial, from March, fans can sign up and begin to upgrade their realities.

Free trial

All hayu customers will also receive a full 30-day free trial as soon as they sign-up.


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