In breaking foodie news, high-end French-style bakery Patisserie Valerie is set to open its first Northern Ireland outlet in Belfast early next year.
Founded in 1926, Patisserie Valerie specialises in ‘lovingly’ handmade cakes, pastries, gateau, breakfast and a to-die-for lunch menu.
The chain, which has around 90 shops across the UK and is valued at £320m, will make its debut here at the former Jaeger store in the Scottish Provident Building at Donegall Square West in the city centre.
It is understood that a second unit is also expected here before the end of 2016.
The arrival marks a new area for investment for Patisserie Valerie, which was first opened in Frith Street in London’s Soho in 1926 by Belgian born Madam Valerie.
She came to London on a mission to introduce fine Continental Patisserie to the English. It was an instant success. It is now a thriving businesses across the UK.
Patisserie Valerie promises: “In our havens of self-indulgence, you will discover only the best quality cakes and patisserie, continental breakfasts, lunches, the finest teas and coffees and an atmosphere that is unique to each location.”
Patisserie Valerie is not the first high-end cake shop to open here in the past few years.
Miel et Moi opened up on the Lisburn Road earlier this year as Northern Ireland’s first licensed patisserie.